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The Power Blogging Business Travelers Have | palmIT

The Power Blogging Business Travelers Have

Blogs About Business Travel Begin to Feel the Power – New York Times
Interesting article in the New York Times about blogging business travelers and how they’re changing the industry. The author should have given Google and the other search engines (are there others ; ) some credit IMO. The industry is responding to bloggers because nobody wants a search on “Hotel Name” to include a negative blog post in the top-10 search results. I think it’s kind of cool that reviews from the fringe (de-centralized resources) have this kind of power. In the past, I’d go to Expedia or a similar service to read reviews on Hotels – now because of the power of modern search engines content from the fringe can make it into the mainstream.

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palmIT is authored by Cale Bruckner [LinkedIn], President at Concentric Sky, and former SVP Product Development at Palo Alto Software.

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