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October 31, 2007

What's "Open Social" All About

If you haven't heard about Google's Open Social yet - you will shortly, it's launching tomorrow. Mark Andreesen's post today does a great job of summarizing what Open Social is all about. His social network company, Ning, is one of the participating "containers" so he's a biased but I think his post benefits from his "insider" perspective. I'm interested to see how Facebook reacts. Will Open Social strengthen or weaken your Friendverse?

 

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In a nutshell, Open Social is an open web API that can be supported by two kinds of developers:

  • "Containers" -- social networking systems like Ning, Orkut, LinkedIn, Hi5, and Friendster, and...
  • "Apps" -- applications that want to be embedded within containers -- for example, the kinds of applications built by iLike, Flixster, Rockyou, and Slide.

    Source - BLOG.PMARCA.COM
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Related and relevant:

 

Dare Obasango: OpenSocial: Google Proposes Widget & RESTful API Standards for Social Networking Sites "This is a brilliant move. - Dare Obasango"

Giga Om: OpenSocial, Google’s Open Answer to Facebook "OpenSocial attacks Facebook where it is the weakest (and the strongest): its quintessential closed nature. - Om Malik"

Anil Dash: Blackbird, Rainman, Facebook and the Watery Web "Think of the web, of the Internet itself, as water. Proprietary platforms based on the web are ice cubes. They can, for a time, suspend themselves above the web at large. But over time, they only ever melt into the water. And maybe they make it better when they do. - Anil Dash"

TechCrunch: http://www.techcrunch.com/tag/google/ 


palmit.commentary post:
Friendverse Weakens

Updated 11/01/07

Mark Andreesen is back with another Open Social post today and this one includes an excellent screencast summarzing Open Social and what it's going to do for social networks by providing a real-world example. Additionally, Google announced today that MySpace and Six Apart are joing the growing Open Social network.

Screencast:

http://networkcreators.ning.com/video/video/show?id=492224%3AVideo%3A93279



Posted by Cale on Oct 31, 2007
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